What's the storyWhen sisters Rachel and Liz Edlich began suffering from various skin woes, they knew exactly where to turn. Having grown up working in a lab (their father is a world-renown plastic surgeon), the sisters also ran a company that created skincare products for other brands and celebrities. They decided to put together a team of chemists to develop products that they could use, and forgot about marketing, packaging and budgets to concentrate on one thing: effectiveness.
Why everyone's talking about itFast-forward a year later, and the US-based sisters had their dream products, with radical anti-ageing and skin-soothing results (Rachel suffered from rosacea). Friends wanted to know their secret. When a USDA lab compared their formulas to numerous leading skincare brands, the potency results were unbeatable, having the highest possible levels of antioxidants, peptides and other good-for-skin ingredients.
Why EL loves itWe're not the only ones who love Radical Skincare's ethos of "putting money in the bottle, and not around it." Barneys in New York snapped up the products, swiftly followed by Harrods and Space NK in the UK. The range includes seven key products focusing on the face and neck, and you'll notice results beginning in just 10 days.
This is also a brand that's passionate about making a difference and encouraging honesty - not just in their products, but in the world beyond. The Radical Living section of radicalskincare.com encourages conversation to "make a difference - because you can".
VerdictGentle enough for those with sensitive skin - yet potent enough to make a difference (in more ways than one) - the results truly are radical.