Name:Natasha McNamara, 38, executive editor of easyliving.co.uk, East London
Wearing:Miss Selfridge jacket; vintage dress; Zoe & Morgan jewellery; The Cambridge Satchel Company bag; Office boots.
She says:"People aren't afraid to experiment around here. But I do get the odd looks sometimes - especially when I rocked up at the school gates with a huge ginger quiff. And I once wore a blue tutu on my daughter's birthday."
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